Customer focused, customer centric, customer experience    Capitalising on what  your customers really value

What we do
SimplePlans help you get and keep good customers. We do this by helping you review and adjust your sales and marketing plans based on what your customers value and the views of your employees and partners.  Your sales and marketing plans become easier to implement and you successfully grow your revenue and profit as everyone gets more customer focused.

Why we do it
In today's customer-driven market customers are no longer looking for the best products, they are looking for the best ways to solve a problem and want to work with suppliers they can have a good relationship with. Add increased competition and tighter margins and it means that doing business in the same traditional ways is not an option. Being customer focused is no longer an option either,  it's essential.

How we do it
To grow your business and your profits in this new environment requires understanding what customers value, in addition to price and quality.  At SimplePlans we start by asking your customers what they need and value and deliver detailed recommendations to either implement immediately or incorporate into your sales and marketing plans.  We also review all major  customer touch points such as Customer Service to identify issues and ways that things can be improved.

To complete the picture we often survey your employees and your partners to ensure that your sales and marketing plans are attuned to their needs and views too. We'll even tell you how you compare to the results from all of the other companies that we have surveyed so you'll know what "normal practice" is. Click here to read about some of the results.

Based on the results of our reviews and your existing plans we'll produce a SimplePlans version of your plan, usually on a single page . This will make it easier to communicate and implement your customer focused, and customer tested, plan.

Finally, but most importantly, we'll help you implement your customer focused plans to whatever level of detail you would like us to. Then we will make ourselves redundant as soon as we can.

Us                                                                                                                                                                    We are a consulting business that has worked with some of the largest businesses in the UK and smaller ones with revenues of less than £2m a year. Our goal is simply to help you revitalise your business and grow your profit by better understanding  what your customers really care about. We can help you become more customer focused in everything that your business does.

Welcome to SimplePlans. Call us for a free initial consultation and to find out how other clients have reduced costs and increased profit by adding value to customers in everything that they do.


Malcolm Wicks                                           Director, SimplePlans

malcolm.wicks@simpleplans.co.uk                            0118 989 1107         0781 394 6021




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